Release: Kent Science Park Helping Businesses to get the Most out of Social Media
Primarily aimed at small businesses that either have no or very limited experience of Social Media, this hands on workshop will help businesses to get started online. The trainer will help attendees to set up accounts on the three sites above, as well as teaching them how to navigate around the sites, how to get likes, connections and followers, and how to best utilise the sites to promote their business. James Speck, Site Director of Kent Science... Read More
IMM-PR Brings Top Results for SEO
IMM-PR has experienced tremendous results working on the Search Engine Optimization of a client who are presently rolling out a new service product. IFF Research are one of Europe’s leading market research companies and have a long standing relationship with IMM-PR. In Spring 2011 we began the process of launching their new ‘SME Business Omnibus’ service, a quick turnaround monthly snapshot of the SME sector in the UK. Using the... Read More
IMM-PR Brings Speed Networking to East Kent
Last week I blogged about the importance of properly using internet video to promote your business. This week I’d like to actually use a bit of video to highlight another important aspect of a company’s marketing & PR mix: networking. IMM-PR has been working with Kent Science Park for several years to deliver all aspects of the park’s marketing and PR. The speed networking events give the park the opportunity to play a... Read More
The Merits of Internet Video
Internet video is a boom business right now. Ever since broadband connections became prevalent people have been producing and sharing videos online on a whole range of subjects, and the business world has realised the huge benefits of incorporating video content. I won’t go overboard on how to best use this content – I wrote a lengthy blog several months ago giving a step by step guide on how to harness social media channels to ensure... Read More
IMM-PR Promotes Local Pub
IMM-PR has been brought on board to help the White Horse Inn, at Bridge, make a splash as it re-opens after 6 months empty. The job is an excellent example of the ad-hoc work IMM-PR can perform on behalf of any business that wants to gain some publicity for a one-off event, rather than investing heavily in a long-term commitment. After an initial consultation with the team from the White Horse during which we got as thorough as possible an understanding... Read More
Are Business Shows a PR Exercise?
You may never have given a great deal of thought to this question. Lots of companies recognise the value of attending business shows but few make the leap to reconciling this with their PR activities (if they engage in any!) OK, so ‘my company is exhibiting at Kent 2020′ is extremely unlikely to make the banner headlines of South East Business Magazine – there are hundreds of companies who could say the same thing – but PR... Read More
Another Video from the South East Business Show 2011
Our friends at Lavender Blue and Kent Business TV have excelled themselves this week editing together all the bits and pieces of footage they gathered at the South East Business Show in Effingham last Friday. Earlier in the week we showed you the great video with interviews with various exhibitors, but today it’s time to bring you the IMM-PR video! This short interview shows me explaining what sets IMM-PR apart, my thoughts on the social media... Read More
South East Business Show 2011
Hello to everyone we met at the South East Business Show in Effingham on Friday 25th March. I was extremely impressed with the show and the people I spoke with – it was definitely a worthwhile experience to cast the net a little wider and meet business people from as far afield as Brighton, several of whom we hope to be working closely with over the coming months. The first video, produced by our good friends at Lavender Blue Media, has now... Read More
The Merit of PR
IMM-PR has helped its client Merit Technology to achieve prominent coverage in several of their industry’s key publications. Merit produce computer software to increase efficiency within the bakery industry and their latest modular component, Web Sales Management, has been a big hit during trials with Highland Bakery firm Harry Gow. IMM-PR met with directors from Merit to get as much background information as possible, before putting together... Read More
3 Essential PR tips
In one of the very first blogs on this website I went over 5 top tips for writing a press release. However, at a recent networking event I was asked by someone what my top 3 PR tips would be, which got me back to thinking about it. And so, without further ado, I give you IMM-PR’s 3 top PR tips: Keep at it! So many times I hear people say “we got something in the paper about our latest product/event/community scheme but nothing... Read More